Staci Cretu · Marketing Executive
Twenty years building brands and revenue engines for technology companies.
I've led marketing from the executive seat at cybersecurity, SaaS, industrial technology and construction technology companies — and built brands for B2C names from boutique fitness to specialty food. This is a look at that work.
20+
Years marketing leadership
4
SVP / CMO seats
35
B2B and B2C brands
$3.6M
Marketing pipeline in 2025
Selected work
Case studies from the seat.
What I do
Leadership, not activity.
Positioning & brand
Category narratives, messaging and full rebrands that make complex products easy to buy.
Go-to-market
Launches, ICPs and sales alignment so marketing, sales and product run one plan.
Demand & pipeline
Programs tied to revenue targets, with reporting leadership can forecast against.
Team leadership
Building and leading marketing teams, agencies and budgets from the executive seat.
In their words
Staci brings a combination of strategic marketing expertise, sales acumen, and executive leadership. During her time at RunSafe, she transformed marketing into a significant contributor to pipeline growth, strengthened our market position, led a successful rebrand, and built a scalable marketing foundation.
In their words
Staci is the definition of a full stack marketing exec. I was thoroughly impressed with her depth, dedication, thoughtfulness, expertise and professionalism.
Consulting
Looking to hire me for a project? My consulting work lives at Rethought & Co.
Fractional marketing leadership, go-to-market foundations, assessments and executive advisory are offered through my firm.
Let's talk.
Hiring, collaborating or just comparing notes on growth — I'd like to hear from you.
Get in touch